Online Marketing MCQ

Providing to you Online Marketing MCQ for Best Practice

Online Marketing MCQ

 we are providing to you online marketing mcq  interview questions In this section , which are help to increase your skills so check your ability first then check the correct answer at the end of the last question.

1. Tell us, What is the main Facebook marketing useful for?
1. Promoting other social media outlets
2. Promoting your brand
3. Promoting your product or service
4. All of above

2. Do you know , What is Facebook’s new search feature?
1. Scout
2. Graph
3. Leaf
4. Compass

3. What is Google’s character display limit for ‘Title Tag’ in searching results in Google search box?
1. 70 characters
2. 140 characters
3. 15 words
4. 10 words

4. Do you Know, What of the following is NOT allowed on LinkedIn advertising?
1. Javas-cript tags
2. In-banner surveys
3. Floating ads
4. None of above

5. What is a pop-under window advertising?
1. advertising remains under the title of a web page
2. advertising that the user does not see until they close out of their current window
3. advertising that appears in a lightbox over a page
4. advertising that pops under the cursor after a set amount of time

6. Main term for a blog or blogger’s list of links to other blogs they read or support? choose one.
1. Blogroll
2. RIYL
3. Bloglist
4. Liner Notes

7. Choose a name for small graphic that appears in a browser’s address bar?
1. Icon
2. Favicon
3. Avatar
4. Gravatar

8. Which of the following is considered permission marketing?
1. Opt-in email
2. Pop-up ads
3. Content marketing
4. Affiliate marketing

9. Means advertisers pay for every thousand displays of their message to potential customers.
1. CPC
2. CPM
3. Cost
4. Fixed cost

10. Number of visitors to take action after reading your content is measured by :
1. Penetration
2. Reach
3. Conversion
4. Stickiness

11. Tell us, MUV stand for
1. Maximum Unique Visits
2. Monthly Unique Visitors
3. Mobile Unique Version
4. Marketing Universe Version

12. In SEO , What is the Tag which one used for a Image optimization?
1. Photext
2. Alt Text
3. Image Text
4. Visual Text

13. A single Tweet Character limit is
1. 140
2. 220
3. 150
4. 100

14. Where can the keywords be placed for SEO?
1. Page Title
2. Meta Text
3. Page URL
4. All of Above

15. which of the following option is more likely to drive genuine traffic for a website?
1. FFA Websites
2. PPC Campaigns on Google adwords
3. Sharing too many website links on facebook and twitter
4. Bulk emailing to every possible email address you have in your contact book

16. Choose the first step for online marketing or internet marketing
1. Identify goals and objectives
2. Go with SEO
3. Test keywords with Google AdWords
4. Start a blog

17. Do You Know what is Bitly
1. social network
2. content curation tool
3. social media management tool
4. URL shortener

18. CPI stand for
1. Cost Per Image
2. Cost Per Introduction
3. Cost Per Impression
4. None of above

19. What is a back link or inbound link?
1. link in a PPC ad
2. link to your offer in a call to action
3. links used for navigation around your website
4. When another website links to a page on your website

20. Search Engines process to find content and make it available to users via google search results.
1. Sourcing
2. Discovering
3. Prospecting
4. Indexing

21. Testing two different Calls to Action to see which perform better is called
1. This or that testing
2. Analytics balancing
3. Apples to Oranges testing
4. A/B Testing

22. Floating ad is
1. ad that moves across the screen as the user scrolls
2. ad that is fixed at the bottom of a page
3. ad that opens in a separate window
4. ad that is fixed on the left-hand side of a website

23. Niche Marketing is
1. A subset of guerrilla marketing where consumers do not realize they are being marketed to
2. A type of marketing involving the cooperative efforts of a
3. Marketing to a random sample of your audience and measuring the results for testing purposes
4. Marketing to a target group of users who share common characteristics and are likely to buy your products

24. A type of marketing is blogging considered to be
1. Referral marketing
2. Affiliate marketing
3. Content marketing
4. Email marketing

25. CTA stands for
1. Calculated Test Administration
2. Call To Action
3. Core Theme Authority
4. Current Thematic Approach

26. Main characteristic of Drip Marketing
1. Emails are set to be sent on a schedule
2. Emails are pre-written
3. Communications are based on user actions
4. All of above

27. SEM stand for
1. Search Engine Mailing
2. Search Engine Marketing
3. Simple Email Marketing
4. Search Engine Management

28. B2B marketing is
1. Business to buyer
2. Blog to blog
3. Business to business
4. Buyer to buyer

29. Which metric can you track with Facebook Ads?
1. Campaign reach
2. Number of times each person saw your ad
3. Cost per Click
4. All of above

30. Which of the following provides a form of paid advertising?
1. Google Analytics
2. Google+
3. Google AdWords
4. None of above

31. Benefit of SMM
1. Low barriers to entry
2. Amplified audience reach
3. Niche marketing opportunities
4. All of above

32. Google Analytics can be used to directly track performance of
1. Mobile Apps and Websites
2. Social Media
3. Websites
4. Mobile Apps

33. Which of the following does NOT provide certified Twitter analytics?
1. HootSuite
2. Google
3. Topsy
4. Adobe Social

34. SEO stand for
1. Superior E-marketing Optimization
2. Special Entry Offer
3. Search Engine Optimization
4. Search Engine Orientation

35. A Website building to engage more customers from different places to move them closer for marketing outcome is classified as
1. marketing website
2. corporate website
3. viral website
4. branding website

Answers
1-4, 2-2, 3-1 , 4-3, 5-2, 6-1, 7-2, 8-1, 9-2, 10-3, 11-2, 12-2, 13-1, 14-4, 15- 2, 16-1, 17-4, 18-3, 19-4,  20-4, 21-4, 22-1, 23-4, 24-3, 25-2, 26-4, 27-2, 28-3, 29-4, 30-3, 31-4, 32-1, 33-2, 34-3, 35-1

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • LinkedIn
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Leave a Reply